True luxury goes beyond price; it resides in excellence, tradition, and savoir-faire that define the world’s most prestigious brands. At F Luxury, we celebrate this art of exclusivity, highlighting names that combine innovation, heritage, and an unwavering commitment to perfection.
Over the past decade, F Luxury has been a reflection of the luxury universe in Portugal, closely following the brands that define sophistication, innovation, and exclusivity. In this special anniversary edition, we celebrate ten years of partnership with ten iconic brands that have always been with us, each representing a distinct legacy of excellence and prestige, each contributing to the sophistication and exclusivity that have come to define us.
Patek Philippe
Founded in 1839, Patek Philippe is a pillar of Swiss haute horlogerie, renowned for its craftsmanship and technological excellence. And since this edition is a celebration, the maison is preparing to commemorate the 50th anniversary of the Nautilus model in 2026, already anticipating a moment of great historical significance. From the most sophisticated complications to classic designs, Patek Philippe watches are not merely timekeeping instruments; they are pieces passed down through generations, rich in history and values. Besides the Nautilus, the Calatrava is another iconic model, a valuable testament to this watchmaker’s commitment to perfection.
The collaboration between F Luxury and the Swiss brand has been marked by a keen attention to watchmaking savoir-faire and the coverage of exclusive launches, such as the inauguration of the maison’s first boutique in Portugal, a milestone in the country’s luxury watchmaking history.
Rolex
120 years of prestige, success, and innovation. Founded in 1905 by Hans Wilsdorf, a visionary who, at 24, established a company in London specialising in watch distribution and registered the Rolex brand in 1908, the first wristwatch was also the first to receive the Swiss chronometric precision certificate. Later, in Geneva, where the company relocated in 1919, innovation continued, and with the creation of the Oyster, the first waterproof and dust-resistant wristwatch tested under extreme conditions, Rolex established itself in the world of haute horlogerie, demonstrating durability and precision. Since then, Rolex has remained at the forefront of the industry, creating watches that combine technical innovation, elegance, and reliability. Its presence in the pages of F Luxury reflects our readers’ desire for pieces that merge elegance and functionality in the realms of sport, exploration, or everyday luxury.
Sensai
The Japanese luxury skincare brand, recognised for combining Eastern tradition with advanced technology, was born in 1887 with the founding of the Tokyo Cotton Trading Company, the predecessor of Kanebo, which would later launch Sensai. The discovery that the hands of silk artisans remained youthful and soft led the company to invest in research, culminating in the development of beauty products featuring the precious Koishimaru silk. Today, Sensai offers sophisticated products for radiant and youthful skin, paying tribute to the Japanese tradition of skincare that blends scientific innovation with unique formulas and highly sensory textures, such as the Ultimate The Cream or the Silky Purifying Cleansing Balm, winning over a loyal audience that values a sophisticated skincare ritual.
At F Luxury, we have followed the brand’s evolution, highlighting its minimalist and effective approach in the magazine’s pages and through the organisation of premium events.
Clarins
Since its founding in 1954, Clarins has followed a pioneering path, proposing cosmetics that are friendly to both nature and the skin by developing formulas based on natural extracts. The holistic beauty vision ensures that all users of the French brand can rely on high-performance products that care for the skin effectively and sustainably. Bestsellers such as the Double Serum, an iconic anti-ageing elixir, and the Huile Tonic, one of the most beloved body care oils in the world, are among the favourites of the most discerning women.
F Luxury has closely followed Clarins’ launches and innovations, celebrating the brand’s 70th anniversary in 2024, always aligned with its mission to highlight names that combine tradition and modernity and, at times, supporting the brand and its new products through exclusive events.
Espiral Relojoaria
A key reference in luxury watchmaking and jewellery, Espiral Relojoaria is much more than a store or a point of sale; it is a space where the passion for haute horlogerie and jewellery meets exclusivity. Known for its meticulous curation in selecting watch brands such as Audemars Piguet, Franck Muller, and Hublot, and jewellery brands such as K di Kuore and Annamaria Cammilli, Espiral Relojoaria guarantees all its clients a fully personalised service, with dedication and expertise that can be appreciated in its various stores in Lisbon and Luanda.
The partnership with F Luxury has been constant, with collaborations in events and launches that reinforce the value of this brand, which stands out for its high standards. The tribute and recognition we offer in this commemorative edition are a testament to a fruitful and enduring relationship.
Chanel
Revolutionised the fashion world by redefining feminine elegance through an alliance of simplicity and sophistication like never before. Founded by Gabrielle “Coco” Chanel in 1910, the brand transcended barriers and broke conventions by introducing iconic pieces such as the little black dress, the tweed suit, and the 2.55 handbag. Beyond fashion, the Chanel Nº5 perfume became a transgenerational symbol of luxury, a truly historic reference. Today, this Parisian maison continues to captivate men and women worldwide, embodying one of the hallmarks of French savoir-faire.
F Luxury has been a privileged platform for presenting the brand’s latest releases, not only in new fragrances but also in its makeup and fashion collections. In turn, the French house has embraced some of the magazine’s productions, true records of high visual impact.
Eisenberg Paris
José Eisenberg, born in Bucharest and a descendant of a family linked to the textile industry, is a self-taught visionary and a passionate admirer of the French lifestyle. He is the mastermind and founder of Eisenberg Paris (1985), a luxury brand specialising in skincare, makeup, and fragrances. Embodying sensorial luxury and innovation, Eisenberg Paris is renowned for its commitment to advanced scientific research and a meticulous selection of natural ingredients aimed at addressing specific skin needs and combating ageing.
The brand’s founder is also a great art enthusiast, owning a remarkable collection that includes works by artists such as Salvador Dalí, an influence that is reflected in the design of many of the brand’s fragrance packaging.
Eisenberg Paris has frequently been featured in F Luxury magazine, both in print and digital editions, thanks to its portfolio of sophisticated fragrances and unique beauty formulas, which have become a true benchmark in the industry.
Vista Alegre
With 200 years of history, celebrated last year, Vista Alegre is one of the greatest symbols of Portuguese craftsmanship and expertise. It is globally recognised for the delicate manufacture of its fine porcelain and high-quality crystal pieces. Founded in Ílhavo, this national heritage, a beacon of artisanal tradition and innovation, has developed collaborations with renowned designers, both national and international, bringing to the world collections that celebrate Lusitanian culture. Fernando and Humberto Campana, Paula Rego, Marc Newson, Ettore Sottsass, and Claudia Schiffer for Bordallo Pinheiro are just some of the personalities who have been associated with this Portuguese brand.
Vista Alegre’s regular presence in the pages and on the website of F Luxury reflects the brand’s appreciation for sophisticated design and artistry, echoing the values of the magazine.
David Rosas
With a family tradition spanning four generations in the jewellery sector, David Rosas has stood out for three decades for creating exclusive and timeless jewellery, defined by originality and sophistication. Synonymous with refinement and the highest standards of quality, David Rosas introduced some of the most prestigious jewellery and watchmaking brands to Portugal, such as Patek Philippe (watchmaking) and Luísa Rosas (jewellery). In its mission to highlight only the finest, the company has also developed its own brand, a reflection of a unique legacy of savoir-faire, experience, and passion, as well as meticulous attention to detail. This has earned it the trust of the world’s finest brands and consumers alike, who are further captivated by the brand’s distinctive instore experience concept.
Its relationship with F Luxury has been marked by special collaborations, promoting new releases and featuring exclusive articles that showcase the splendour of its creations.
Boutique dos Relógios Plus
Here, time takes on a new meaning. This well-known chain of shops specialising in luxury watches and related accessories offers a wide range of prestigious brands in both national and international markets. Renowned for its curation of high-quality products, Boutique dos Relógios Plus provides its customers with a personalised and sophisticated experience when purchasing watches from esteemed brands such as Audemars Piguet, Breguet, Bvlgari, Omega, Vacheron Constantin, Rolex, and Patek Philippe, among others. It also offers maintenance and repair services, ensuring that customers can enjoy their luxury timepieces for many years. To complement this experience, Creed fragrances, true masterpieces of perfumery, are also available in its stores.
Boutique dos Relógios Plus has maintained a consistent presence in F Luxury, reflecting our admiration for fine watchmaking and the savoir-faire of the world’s best manufacturers.