Elie Saab is renowned as one of the greatest names in haute couture, an undeniable favourite on red carpets worldwide. His impeccable craftsmanship extends to Elie Saab Maison, a line that harmoniously incorporates all essential elements of his creative universe. This brand expansion includes luxury real estate projects across the globe, with the latest venture bringing Elie Saab’s signature elegance to the Maldives.
Founded in Beirut, Lebanon, in 1982 as a haute couture house, the brand has evolved over the years, expanding into interior design in 2019 through a strategic licensing agreement with the Swiss company Corporate Brand. This move enabled the incorporation of furniture and interior design into the brand’s portfolio, which already included haute couture and ready-to-wear. The Elie Saab Maison universe has continued to grow, offering an immersive experience that reflects his unmistakable style in every detail. The furniture line translates the spirit of haute couture into home environments, presenting an integrated vision of décor – from living and dining rooms to bedrooms, lighting, and accessories. Each piece is designed to balance Middle Eastern influences, Art Deco touches, and the aesthetics of the 60s and 70s. Additionally, the Elie Saab Maison Home Décor line includes decorative objects and textiles, enriching interiors and reinforcing the brand’s exclusivity.
Since entering the real estate market, Elie Saab Maison has developed projects in prestigious locations such as Dubai, Doha, London, and São Paulo, with iconic branded residences such as Saffire by Elie Saab and Elie Saab Residences Hyde Park. The brand’s latest venture in the Maldives epitomises the maison’s art of living, uniting timeless elegance with personalisation in a paradisiacal setting. With stunning beaches and crystal-clear waters, the Maldives is the ideal destination for those seeking a blend of natural beauty and sophistication. This potential was recognised by Samana Developers, a global luxury firm based in Dubai, which partnered with Elie Saab to create the Oceans Samana Views project. Comprising 190 units, including beachfront villas, overwater villas, and luxury apartments, the development is imbued with the Lebanese designer’s unmistakable and refined style.
Situated on a private island, this will be Samana Developers’ largest international project outside the United Arab Emirates, featuring innovative concepts and sustainable practices. With world-class amenities and panoramic views of the Indian Ocean, the complex offers contemporary elegance and timeless luxury, with interiors designed by Elie Saab. Housing options include one to three-bedroom villas and two-bedroom apartments set within lush greenery, with direct access to infinity pools.
Residents of this paradise will enjoy exclusive access via seaplane or boat and can indulge in fine dining, state-of-the-art fitness centres, luxury boutiques, and a wide array of leisure activities. Relaxation areas and thoughtfully designed lounges merge the grandeur of modern design with the natural serenity of the Maldives, delivering a truly unique and unparalleled living experience.
The partnership was signed in September 2024 at the Elie Saab Maison showroom in Paris. Since then, the project has seen tremendous success, with over half the complex’s units already sold. This development will be part of the prestigious The Autograph Collection by Samana, offering first-class amenities enriched by the artistic and sophisticated touch of Elie Saab’s exclusive designs.