The Hublot boutique, now present at El Corte Inglés in Lisbon, was officially inaugurated with the iconic ribbon-cutting ceremony. Ricardo Guadalupe, the CEO of the maison, and Augusto Capitanucci, Managing Director of Hublot Mediterranean, alongside brand friends Luís Figo and Roberto Martínez, attended this special moment. The ribbon-cutting was followed by a soirée at Palacete Virtus, a 19th-century building in the heart of Lisbon, on a special night — enlivened by live music from singer Gigi McFarlane and DJ Joana Hasse — which featured several well-known faces, including Luís Figo and Roberto Martinez, the current coach of the Portuguese national team, model Luísa Beirão, television presenter Carina Caldeira, and actress Isabel Abreu, among others.
“We hope all the guests enjoyed this very special night for Hublot. It is a pleasure to celebrate the opening of our first boutique in the Portuguese capital with great friends of the brand,” said Ricardo Guadalupe, CEO of the brand.
About the Hublot space at ECI Lisbon
The exclusive environment, surrounded by other luxury brands, marks the exclusivity of Hublot, located on the ground floor of El Corte Inglés in Lisbon, where the maison’s first boutique in Portugal is housed. The approximately 50m² space is designed to welcome all fans of high watchmaking who live in or visit the Portuguese capital, introducing them to the Hublot universe and the concept of The Art of Fusion, the brand’s philosophy centered on the combination of materials and ideas. Additionally, Hublot fans can find watches made from unique materials and exceptional manufacturing movements, as well as a representation of all collections: Classic Fusion, Big Bang, Shaped, and MP.
