QuartoSala opened at the end of June, in Lisbon, the first Minotti store on Portuguese soil, a reference for innovation, savoir faire and quality in the world of design. In the heart of Chiado, a few steps from the Teatro Nacional de São Carlos, the new space occupies around 200 m2 and brings together pieces from the brand’s catalog and novelties for interiors and exteriors, presented in six different environments.
This is the first flagship store of the Italian brand in Portugal and comes from an invitation made by Minotti to QuartoSala, two years after the brand joined its portfolio, in 2019. “Our relationship with Minotti is very close and of great trust. The brand has a strong identity and is recognized around the world for its timeless design. It is still managed by the family that founded it and the original values continue to prevail. When we were challenged to start this project, we really wanted to move forward”, explain Clemente Rosado and Pedro d’Orey, from QuartoSala.
The store’s architecture project was developed in collaboration with Minotti, in accordance with the brand’s guidelines, and executed by QuartoSala, which invested 1 million euros in its implementation. “The interior of the store reflects the high standards of the brand and reveals the rigor and sophistication of the execution of our projects. When we craft a product with this degree of attention to detail, everything has to match. In this store, for the first time, architects, designers and customers who still don’t know our work can have a clear perception of what we are really capable of doing”, add Clemente and Pedro.
After Seoul, Minotti’s managers came to Lisbon to open their 56th store. Its location, in an area with enormous cultural value, was a determining factor for the Italian brand and QuartoSala. In this new space, it is possible to discover collections signed by Minotti’s creative director, Rodolfo Dordoni, but also by international designers who have collaborated with the brand, such as Marcio Kogan, Studio Nendo and the duo GamFratesi and Inoda+Sveje. By the way, the duo GamFratesi was also present at the opening of the Minotti store in Lisbon, which took place on June 28th.
There are also three Portuguese works of art on display in the space – a colorful Portalegre tapestry, signed by Eduardo Nery, and two oil paintings on acrylic glass, by Gil Heitor Cortesão, represented by Galeria Pedro Cera. “From the beginning of the project, we thought of creating a connection with our most sophisticated manufacturing and with Portuguese art. We feel that it is a way of creating a link between the brand and the city, but also of disseminating our artistic and cultural heritage”, conclude those responsible for QuartoSala.
The new Minotti Lisboa store, located at number 15, Largo de São Carlos, opens from Monday to Friday, between 10 am and 7 pm and on Saturdays, between 10 am and 6 pm.
